The book will be a compilation of articles and essays concerning the Hummer as a cultural object, and is designed to be used by a diverse audience. Envisioned as a general interest reader, contributions will span a variety of disciplinary approaches and methodologies, including material culture, marketing and advertising, popular culture, technology, urban planning, literature and new media, political economy, and behavioral and ethnographic inquiries. Это и многое другое вы найдете в книге The Hummer: Myths and Consumer Culture (Elaine Cardenas)