Laugh and Learn Pharmaceutical Sales Code Manual and CD: Pharmaceutical and Medical Device Ethics and Compliance Training Based on the PHRMA Sales and ... Code for Sales Representatives and M Daniel, M.D. Farb

Подробная информация о книге «Laugh and Learn Pharmaceutical Sales Code Manual and CD: Pharmaceutical and Medical Device Ethics and Compliance Training Based on the PHRMA Sales and ... Code for Sales Representatives and M Daniel, M.D. Farb»

Daniel, M.D. Farb - «Laugh and Learn Pharmaceutical Sales Code Manual and CD: Pharmaceutical and Medical Device Ethics and Compliance Training Based on the PHRMA Sales and ... Code for Sales Representatives and M»

О книге

This title is part of the UniversityOfHealthCare/ UniversityOfBusiness Interactive Training Library, which offers authoritative, clearly written material in an interactive form for better comprehension and documentation of completion. Themanual accompanying the CD provides a summary of the major points of the CD in a handy format. The new PHRMA sales and marketing conduct code for the pharmaceutical industry was issued in 2002 after revelations of unethical marketing practices appeared in the media and the FDA announced a huge fine for one company. Although the code is voluntary, the industry considers it a standard of behavior and the OIG compliance guidelines are based on it. Laugh and Learn Pharmaceutical Sales Code will teach you thecode in an amusing and memorable way, as the sales teams at Deep Breath Respiratory Products try to figure out ways to beat the code and channel benefits to the doctors who prescribe their products. Estimated time: 1-3 hours. 127 pages on CD. 36 pages inthe manual. The manual includes the text of the OIG (Office of the Inspector General) compliance guide. You must have Internet Explorer 4.0 or higher running on your computer. Supported operating systems are Windows 95, 98, 98 SE, ME, 2000, or XP. You will need Internet access to e-mail us your unique key and receive a password key. License is for one user on one computer. An additional computer owned by the same user will generally be approved at the discretion of the publisher. Это и многое другое вы найдете в книге Laugh and Learn Pharmaceutical Sales Code Manual and CD: Pharmaceutical and Medical Device Ethics and Compliance Training Based on the PHRMA Sales and ... Code for Sales Representatives and M (Daniel, M.D. Farb)

Полное название книги Daniel, M.D. Farb Laugh and Learn Pharmaceutical Sales Code Manual and CD: Pharmaceutical and Medical Device Ethics and Compliance Training Based on the PHRMA Sales and ... Code for Sales Representatives and M
Авторы Daniel, M.D. Farb
Ключевые слова маркетинг, продажи
Категории Деловая литература, Маркетинг. Реклама
ISBN 1594910235
Издательство
Год 2003
Название транслитом laugh-and-learn-pharmaceutical-sales-code-manual-and-cd-pharmaceutical-and-medical-device-ethics-and-compliance-training-based-on-the-phrma-sales-and-code-for-sales-representatives-and-m-daniel-m-d-farb
Название с ошибочной раскладкой laugh and learn pharmaceutical sales code manual and cd: pharmaceutical and medical device ethics and compliance training based on the phrma sales and ... code for sales representatives and m daniel-m.d. farb