Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars Jay Conrad Levinson, Rick Frishman, Jill Lublin, Mark Steisel

When "Guerrilla Marketing" was first published in 1983, its edgy approach helped it shoot to the top of bestseller lists. The book was a breakthrough for small businesses and has since yielded several classics bearing the immediately recognizable, Это и многое другое вы найдете в книге Guerrilla Publicity: Hundreds of Sure-Fire Tactics to Get Maximum Sales for Minimum Dollars (Jay Conrad Levinson, Rick Frishman, Jill Lublin, Mark Steisel)