As winner of the James Beard Foundations Outstanding Restaurant Award, Charlie Trotter and his service staff run what many consider to be Americas finest restaurant. But its not just about food in this renowned Chicago hot spot. Its about a subtle relationship between food, wine, ambiance, and servicea relationship Trotter has perfected by hiring passionate staff with the ability to surpass his incredibly high standards. In LESSONS IN SERVICE, journalist Edmund Lawler reveals the secrets behind Trotters unequaled success and shows other businesses how to improve their levels of service. From unconventional motivational techniques, staff empowerment, and mentoring to role playing, pre-service meetings, and an obsessive pursuit of excellenceTrotter leaves nothing to chance. The service is a nightly ballet that leaves guests feeling pampered, educated, and of course, wonderfully satisfied. Follow the advice of Charlie Trotter, and no matter what your business,! your customers will keep coming back again and again. Это и многое другое вы найдете в книге Lessons in Service from Charlie Trotter (Ed Lawler, Edmund Lawler, Charlie Trotter)