Dictionary of Strategy : Strategic Management A-Z Louise Kelly

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Louise Kelly - «Dictionary of Strategy : Strategic Management A-Z»

О книге

The Dictionary of Strategy: Strategic Management A-Z is a lively, contemporary sourcebook that will help illuminate major debates, issues, and scholarship in strategic management. The dictionary is a teaching toolthat introduces the reader to the major terms in the field, giving them a general framework of strategic management. The book presents a unique, existential view of strategy that emphasizes strategic debate of the big issues, strategic thinking at all levels of the organization, and the idea that that one can start at many different points and gain information about the environment and constraints necessary to form an appropriate strategy.

Полное название книги Louise Kelly Dictionary of Strategy : Strategic Management A-Z
Автор Louise Kelly
Ключевые слова менеджмент, стратегический менеджмент
Категории Деловая литература, Менеджмент. Управление предприятием
ISBN 761930728
Издательство
Год 2004
Название транслитом dictionary-of-strategy-strategic-management-a-z-louise-kelly
Название с ошибочной раскладкой dictionary of strategy : strategic management a-z louise kelly