"Richard Earle has written an invaluable book about how to use the medium for the benefit of the people instead of just selling Doritoes. I applaud him for making this contribution and reminding us of how even the advertising industry can have a conscience should it choose to realize the good it can do with its immense power." - Michael Moore, author of Stupid White Men … and Other Sorry Excuses for the State of Nation! and film producer of Roger & Me
The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy
Подробная информация о книге «The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy ». Сайт не предоставляет возможности читать онлайн или скачать бесплатно книгу «The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy »
