Whether you seek protocol on accepting a formal invitation, turning down a job offer, challenging your credit record, writing a condolence letter, or penning a collection letter, How to Write It can help. With precision and humor, Sandra E. Lamb provides reliable guidance on all forms of written correspondence; for each type of communication, she considers such issues as content, wrong messages (how to eliminate them), format, effective writing, and editing. What in other hands might have been a dry reference manual takes on its own personality in the hands of this competent stylist. Lamb"s advice for writing a memo, for instance, includes "Don"t use an autocratic tone," "Don"t assign blame," "Don"t whine," "Don"t pad," "Don"t hedge," and "Don"t use officious, stuffy, or formal words." Lamb is part etiquette adviser and part good-business guru. Perhaps her guide"s most important message is that the general decline of written communication both socially and in business actually benefits those who still rely on it, as its impact is even greater than it once was. --Jane Steinberg Это и многое другое вы найдете в книге How to Write It: A Complete Guide to Everything You'll Ever Write (Sandra E. Lamb)