The Marketing Toolkit: Bite-Sized Wisdom, Perfect for Busy People Who Would Sooner Be Succeeding, Not Reading Jeff Della Mura

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Jeff Della Mura - «The Marketing Toolkit: Bite-Sized Wisdom, Perfect for Busy People Who Would Sooner Be Succeeding, Not Reading»

О книге

Good marketing really can transform a business but here"s how to get to the nuts and bolts of what is right for your business. This book supports anyone who is responsible for the survival and success of businesses by simplifying the marketing process. It delivers actionable steps on more than 60 topics which form the core of marketing - understanding customer needs in order to satisfy them profitably. It uniquely covers associated vital issues such as working with designers, buying resources, negotiation skills, etcetera. Above all you have quick access to evergreen wisdom and uncomplicated, practical, information that will help move you forward. It is written by an expert - the author is an experienced business professional and a practising marketing professional, an accustomed teacher who knows how to write what a reader needs and a practising business adviser who has first-hand experience of the most common pitfalls and errors.

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Полное название книги Jeff Della Mura The Marketing Toolkit: Bite-Sized Wisdom, Perfect for Busy People Who Would Sooner Be Succeeding, Not Reading
Автор Jeff Della Mura
Ключевые слова искусство продавать
Категории Деловая литература, Маркетинг. Реклама
ISBN 9781845282851
Издательство
Год 2009
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