All sales managers work like crazy, but few are true managers. That"s because they tend to fall back on the skills that made them great at sales... instead of adopting the new skills that will make them great managers.
This essential book, which speaks their language, will turn them into management pros. It teaches a proven method for managing the sales process as well as the salespeople. Packed with specific, field-tested techniques, Proactive Sales Management shows sales managers how to: