Marketing Entry Strategy Formulation. A Hierarchical Modeling and Consumer Measurement Approach Sloan School of Management, Glen L Urban, Philip L Johnson

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Sloan School of Management, Glen L Urban, Philip L Johnson - «Marketing Entry Strategy Formulation. A Hierarchical Modeling and Consumer Measurement Approach»

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Полное название книги Sloan School of Management, Glen L Urban, Philip L Johnson Marketing Entry Strategy Formulation. A Hierarchical Modeling and Consumer Measurement Approach
Авторы Sloan School of Management, Glen L Urban, Philip L Johnson
Ключевые слова история
Категории Образование и наука, История
ISBN 9781379088172
Издательство Palala Press
Год 2018
Название транслитом marketing-entry-strategy-formulation-a-hierarchical-modeling-and-consumer-measurement-approach-glen-l-urban-sloan-school-of-management-philip-l-johnson
Название с ошибочной раскладкой marketing entry strategy formulation. a hierarchical modeling and consumer measurement approach glen l urban-sloan school of management-philip l johnson