Excerpt from The Psychology of Advertising in Theory and Practice: A Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising
The Psychology of Advertising in Theory and Practice: A Simple Exposition of the Principles of Psychology in Their Relation to Successful Advertising was written by Walter Dill Scott in 1921. This is a 446 page book, containing 114372 words and 120 pictures. Search Inside is enabled for this title.
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