The Life Insurance Enterprise, 1855-1910: A Study in the Limits of Corporate Power Morton Keller

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Morton Keller - «The Life Insurance Enterprise, 1855-1910: A Study in the Limits of Corporate Power»

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This book examines the critical period in the development f the modern life insurance business. The discussion of ideology, managerial and business techniques, the foreign market, investment policies, and government regulation centers on the Big Five. The New York Life, Equitable Life, Mutual Life, and Metropolitan Life insurance companies in New York and the Prudential Insurance Company in Newark at the end of the nineteenth century possessed enormous power. Their problem was how to accommodate themselves to the conditions of a free society.

Keller vividly portrays the quest for power of a late-nineteenth-century American corporate group—their sophisticated business, marketing, and investment techniques; the attempt to persuade the State Department and its ambassadors to assist American companies expanding into the foreign market; and the use of the enterprise"s substantial assets to influence state and federal regulation. Finally, he sketches the beginning of the end of power with the Armstrong Investigation of 1905 and the legislation that followed. Это и многое другое вы найдете в книге The Life Insurance Enterprise, 1855-1910: A Study in the Limits of Corporate Power (Morton Keller)

Полное название книги Morton Keller The Life Insurance Enterprise, 1855-1910: A Study in the Limits of Corporate Power
Автор Morton Keller
Ключевые слова страхование, предпринимательство, отраслевой бизнес
Категории Деловая литература, Менеджмент. Управление предприятием
ISBN 1583484450
Издательство
Год 1999
Название транслитом the-life-insurance-enterprise-1855-1910-a-study-in-the-limits-of-corporate-power-morton-keller
Название с ошибочной раскладкой the life insurance enterprise, 1855-1910: a study in the limits of corporate power morton keller