The PDMA ToolBook for New Product Development Paul Belliveau, Abbie Griffin, Stephen Somermeyer

Practical cross-functional coverage of the entire product development process from idea generation through delivery of the final assembled product.

* Includes sections on benchmarking and changing your new product development process and managing your product portfolio. Это и многое другое вы найдете в книге The PDMA ToolBook for New Product Development (Paul Belliveau, Abbie Griffin, Stephen Somermeyer)