The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell William T. Brooks

Подробная информация о книге «The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell William T. Brooks»

William T. Brooks - «The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell»

О книге

One of the world"s most sought-after sales training and consulting experts reveals the strategies smart companies use to sell anything to anyone This book takes a new and relevant approach to sales from the perspective of both organizational and individual performance. Based on the author"s broad-based personal experience working with over 2,000 sales organizations, it combines organizational guidelines, sales management strategies, how-to sales tips, and career guidance for sales executives, sales managers, and salespeople alike. Incorporating proprietary research, case studies, real-world examples, and practical information, this book will revolutionize the very way sales organizations sell.

William (Bill) Brooks (Greensboro, NC) is the founder and CEO of The Brooks Group, an internationally recognized consulting firm whose clients have included General Motors, Chase Manhattan, Sara Lee, and Microsoft among thousands of others. He delivers more than 150 keynote speeches annually to sales organizations.

Формат: 15,5 см x 23,5 cм. Это и многое другое вы найдете в книге The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell (William T. Brooks)

Полное название книги William T. Brooks The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell
Автор William T. Brooks
Ключевые слова маркетинг, реклама, общие вопросы
Категории Деловая литература, Маркетинг. Реклама
ISBN 471469246
Издательство John Wiley and Sons
Год 2004
Название транслитом the-new-science-of-selling-and-persuasion-how-smart-companies-and-great-salespeople-sell-william-t-brooks
Название с ошибочной раскладкой the new science of selling and persuasion: how smart companies and great salespeople sell william t. brooks