Bad Boy Ballmer : The Man Who Rules Microsoft Fredric Alan Maxwell

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Fredric Alan Maxwell - «Bad Boy Ballmer : The Man Who Rules Microsoft»

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The unauthorized biography of an immigrant"s son whobecame a multibillionaire working for Bill Gates, and probably the highest-paid employee in American history.

In January 2000, Bill Gates gave his vast responsibilities and title of Microsoft CEO to his best friend Steve Ballmer, a man relatively unknown to the public. Based on in-depth study and interviews with classmates and Microsoft insiders, Fredric Alan Maxwell vividly brings to life one of the technology industry"s most colorful and controversial figures: Steven Anthony Ballmer. From Ballmer"s relatively humble suburban Detroit beginnings (where he and his archrival Scott McNealy went to competing high schools) and his 1974 meeting with Gates in a Harvard dorm, Maxwell richly details how the competition addicts Ballmer and Gates have worked together for the past twenty years to form Microsoft"s ego and id. The up-by-the-bootstraps saga reveals both the good boy Ballmer -- the dedicated son, great friend, and supportive schoolmate -- and the bad boy Ballmer -- the ruthless businessman who earned the nickname "The Em-balmer." Это и многое другое вы найдете в книге Bad Boy Ballmer : The Man Who Rules Microsoft (Fredric Alan Maxwell)

Полное название книги Fredric Alan Maxwell Bad Boy Ballmer : The Man Who Rules Microsoft
Автор Fredric Alan Maxwell
Ключевые слова маркетинг, реклама, общие вопросы
Категории Деловая литература, Маркетинг. Реклама
ISBN 60935413
Издательство Collins
Год 2003
Название транслитом bad-boy-ballmer-the-man-who-rules-microsoft-fredric-alan-maxwell
Название с ошибочной раскладкой bad boy ballmer : the man who rules microsoft fredric alan maxwell