Design Management: Managing Design Strategy, Process and Implementation (Design) Kathryn Best

Подробная информация о книге «Design Management: Managing Design Strategy, Process and Implementation (Design) Kathryn Best»

Kathryn Best - «Design Management: Managing Design Strategy, Process and Implementation (Design)»

О книге

* Detailed information plus examples of successful practice

* Step-by-step guide to planning and implementing good design management

* Must-have for design students, architects, business managers, moreDesign Management considers the relationship between design and management and reveals how that relationship contributes to business. A clear, step-by-step guide to planning and implementing a project from conception to delivery, it focuses on the underlying strategy and process of good design management. Author Kathryn Best, a world-renowned authority, gives examples of successful practice from her own casebooks. Indispensable to design students and anyone involved in design management, marketing, media communications, and business study, as well as everyone interested in the balance between design and creativity, Design Management is an essential purchase. Это и многое другое вы найдете в книге Design Management: Managing Design Strategy, Process and Implementation (Design) (Kathryn Best)

Полное название книги Kathryn Best Design Management: Managing Design Strategy, Process and Implementation (Design)
Автор Kathryn Best
Ключевые слова разное
Категории Искусство и культура
ISBN 2940373124
Издательство
Год 2006
Название транслитом design-management-managing-design-strategy-process-and-implementation-design-kathryn-best
Название с ошибочной раскладкой design management: managing design strategy, process and implementation (design) kathryn best