Reengineering Revisited Bala V. Balachandran, S. Ramu Thiagarajan

Before the early 1990s, many corporations were asleep at the wheel. The thumping of competition, the loud complaints of their customers, the noise of a changing marketplace couldn"t wake them up. Then reengineering came along, a radical approach that hasdominated management thinking for much of the decade. Now it"s time to take the next step -- reengineering the top line and the bottom line, by using the technique to respond to broader strategic needs. This provocative study profiles six companies that have reengineered for growth: American Express, Baxter International, IBM, Pfizer, a midwest utility and a large financial services organization. Это и многое другое вы найдете в книге Reengineering Revisited (Bala V. Balachandran, S. Ramu Thiagarajan)