Operations Management : Quality and Competitiveness in a Global Environment

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Book DescriptionFeaturing an ideal balance of managerial issues and quantitative techniques, this new Fifth Edition of Russell and Taylor's comprehensive introduction to operations management keeps pace with current innovations and issues in the field, particularly those related to the impact of information technology and the global business environment on OM. The authors present the concepts clearly and logically, and help students see how OM relates to real business. Russell and Taylor recognize that many students struggle with the quantitative material in their Operations Management course. That's why their text offers extensive collection of exercises and solved problems, along with outstanding problem-solving support, including eGradePlus. eGrade Plus links problems from the book to relevant sections in an online version of the text, and provides opportunities for practice and a quantitative survival guide. Это и многое другое вы найдете в книге Operations Management : Quality and Competitiveness in a Global Environment

Полное название книги Operations Management : Quality and Competitiveness in a Global Environment
Автор
Ключевые слова маркетинг, реклама, общие вопросы
Категории Деловая литература, Маркетинг. Реклама
ISBN 471692093
Издательство
Год 2005
Название транслитом operations-management-quality-and-competitiveness-in-a-global-environment
Название с ошибочной раскладкой operations management : quality and competitiveness in a global environment